Smartkarma

BRANDING GUIDELINES

Smartkarma

BRANDING GUIDELINES

We are Smartkarma

We are Smartkarma

The best, most mature organizations in the world—like Amazon, Starbucks, IBM, and McKinsey—have embraced design as a critical component of corporate strategy. Design-driven businesses have been proven to significantly outperform their competitors, increasing the demand for skilled designers. In fact, 92% of companies who rank at the highest levels of design maturity can draw a straight line between the efforts of their design team and their organization’s revenue.

The best, most mature organizations in the world—like Amazon, Starbucks, IBM, and McKinsey—have embraced design as a critical component of corporate strategy. Design-driven businesses have been proven to significantly outperform their competitors, increasing the demand for skilled designers. In fact, 92% of companies who rank at the highest levels of design maturity can draw a straight line between the efforts of their design team and their organization’s revenue.

Our Visual Identity

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Our Voice

How We Write

Video Guidelines

Stand out from the crowd

Our Visual Identity

Explore More

Our Voice

How We Write

Video Guidelines

Stand out from the crowd

The Design Process

To achieve the highest level of success in your project, you need to address every stage of the Design Process.

The Design Process

To achieve the highest level of success in your project, you need to address every stage of the Design Process.

“Make something people want”

Paul Graham

Y Combinator, Founder

“Make something
people want”

Paul Graham

Y Combinator, Founder