Smartkarma
BRANDING GUIDELINES
Smartkarma
BRANDING GUIDELINES
We are Smartkarma
We are Smartkarma
The best, most mature organizations in the world—like Amazon, Starbucks, IBM, and McKinsey—have embraced design as a critical component of corporate strategy. Design-driven businesses have been proven to significantly outperform their competitors, increasing the demand for skilled designers. In fact, 92% of companies who rank at the highest levels of design maturity can draw a straight line between the efforts of their design team and their organization’s revenue.
The best, most mature organizations in the world—like Amazon, Starbucks, IBM, and McKinsey—have embraced design as a critical component of corporate strategy. Design-driven businesses have been proven to significantly outperform their competitors, increasing the demand for skilled designers. In fact, 92% of companies who rank at the highest levels of design maturity can draw a straight line between the efforts of their design team and their organization’s revenue.